Adina Smith
Adina Smith
Chief Marketing Officer, Pad Home Pet Services
Adina Smith is a brand strategist, storyteller, and creator who builds brands people don’t just buy into—they believe in. She’s driven growth for Fortune 50 companies, culture-first startups, and global agencies including Ogilvy, Dentsu Creative, VMLY&R, and Deutsch. She rebranded Duff & Phelps to Kroll, architecting a unified digital ecosystem, and as SVP at REVOLT Media, helped launch and scale the network to profitability in just over a year. Now as CMO of Pad Home Pet Services, Adina brings that same vision to her passion for pets—blending strategy and heart to build clarity and connection for pets and the people who love them.
Why Exotic Pets Need Specialized In-Home Care
Yes, Pad takes great care of cats and dogs, but we also care for exotic pets of all kinds. If you share your home with a parrot, rabbit, guinea pig,...
December 02, 2025
1 min read
Saying Goodbye at Home: How At-Home Pet Euthanasia Brings Comfort, Dignity, and Peace
Saying goodbye to a beloved pet is one of the hardest decisions any pet parent will make. But it’s also one of the most loving acts of compassion. At Pad...
December 02, 2025
1 min read
Why Cats Thrive with At-Home Care: Expert Veterinary Technician Pet Nursing
Cats are mysterious, graceful, and fiercely independent — but when it comes to their health, even the most self-sufficient feline needs a little help. Whether your cat is a playful...
December 02, 2025
1 min read
How to Care for Your Dog at Home: The Ultimate Guide to In-Home Veterinary Technician
Dogs are more than companions—they’re family. Whether you’re raising a new puppy or caring for a senior best friend, every dog deserves care that’s compassionate, consistent, and stress-free. Between busy...
December 02, 2025
1 min read
Can Dogs Have Lower Blood Pressure? Understanding Hypotension in Dogs
What Is Hypotension in Dogs? Hello Pet Parents, Did you know that just like humans, your dog's blood pressure can reveal a lot about their health? As a pet parent,...
November 06, 2025
20 min read
Understanding the Causes of Subcutaneous Emphysema in Cats: A Comprehensive Guide
What Is Subcutaneous Emphysema in Cats? Hello Pet Parents! Ever noticed a strange crackling sound or swelling under your cat's skin and thought, "What's going on?" This could be subcutaneous...
November 04, 2025
17 min read